Color Brilliance Shampoo instantly brings out color luminosity and minimizes color fading. This gentle shampoo can be used daily and has a FadeStopFormula which will minimise color fading with every use. Work through wet hair. Lather and rinse thoroughly. This gentle shampoo can be used daily and has a FadeStopFormula which will minimise color fading with every use. Work through wet hair. Lather and rinse thoroughly.